WTC&T and Contentful Announce Formal Partnership


Chicago, IL – Wunderman Thompson Commerce & Technology is delighted to announce our formal partnership with Contentful, a market-leading content platform with the goal of empowering enterprise businesses to become digital-first, fast.

Contentful’s API-first content platform allows teams to create and assemble content and deliver it in a structured way to any end-point or experience. Paired with WTC&T’s extensive ecommerce expertise, this is a compelling partnership to create modern and engaging online stores and shopping experiences.

WTC&T sees Contentful as a key piece in assembling today’s best-of-breed commerce services. With unmatched speed to market, scalability, and potential for growth, Contentful is a market leader in the space. By allowing companies to create, manage, and distribute content to any platform and continuously iterate on it at lightning speed, Contentful has established itself as the preferred content solution for the modern digital framework.

We’re delighted to be partnering with Contentful. Time to market is more critical than ever and partnering with a leading content platform that not only understands the importance of speed and scalability, but pivoting to support the market’s ever-changing needs through their agnostic platform will serve our customers well.
Chris Rothstein, Strategic Alliances Manager at Wunderman Thompson Commerce & Technology
It’s not enough to think digital first. Accelerated demand for digital experiences also means businesses need to build better digital — fast. We’re proud to partner with WTC&T, with its demonstrated expertise in ecommerce, to help companies achieve their business goals and better serve their customers.
Kevin Zellmer, VP of Partnerships at Contentful.


Contentful, the leading content platform for digital-first business, helps over 30% of the Fortune 500 and thousands of brands around the world create and manage digital experiences for their customers across any channel. It enables greater speed and scale than traditional CMS solutions. Contentful unifies content in a single hub, structures it for use in any digital channel, and integrates seamlessly with hundreds of other tools through open APIs. Companies such as Chanel, Bang & Olufsen, Shiseido, Peloton, BP and many others rely on Contentful’s platform. For more information, visit

Wunderman Thompson Commerce & Technology is an award-winning Agency, Consultancy, and Tech Company. In one. Here, strategy, business intelligence, experience design, technology enablement, and support & growth services come together to create innovative, award-winning commerce experiences for enterprise B2B and direct-to-consumer brands across industries.